1819 Innovation Hub Architects Design for Business and Academic Collisions in a Historic Cincinnati Landmark

University of Cincinnati's Creative Supercollider

In 2014, Cincinnati’s first suburban Sears, Roebuck & Co store on Reading Road in Avondale was falling apart. The building, first opened in 1929 as a top-of-the-line neighborhood department store, was slated for demolition by the University of Cincinnati.

“Bricks were falling off the building,” said Gregory Kissel AIA, President at A359 Partners in Architecture. “The building façade was failing, and the top of the building was unsafe, shifting in a way that was structurally unsound”

Gregory Kissel, AIA, LEED AP, Principal at A359

Street View Before Restoration of 1819 Innovation Hub 21

Sustainability and Adaptive Reuse

University Architect Mary Beth McGrew had a more sustainable idea in mind for the Art Deco structure as plans for the Uptown Innovation Corridor came into focus. A359 Partners in Architecture was hired to study the viability of transforming the building into something entirely new.

“The University of Cincinnati wanted to be sensitive to the neighborhood and more environmentally responsible,” said Robert Rich AIA, and a Principal at A359. “They wanted to see if we could find a way to reuse and repurpose the building as an innovation hub or lab space for the university.”

A359's investigation and analysis ultimately led to a plan of adaptive reuse. Some parts of the building would be torn down, other parts rebuilt and new features added like a four-story atrium. The glass atrium would provide light to all floors, transform the façade and enhance the building's connection to the neighborhood. Most important the building’s 98-foot tall iconic tower was fully restored.


Rendering of 1819 Innovation Hub building exterior

A359’s overall strategy was to maintain the historic structure while infusing it with technology-rich amenities and social gathering spaces. The project includes a makerspace and high-bay lab area in addition to classrooms, shared work areas and office suites for industry tenants.

Cutaway Rendering of Second Floor of 1819 Innovation Hub

While portions of the exterior facade were rebuilt as the existing wall sections did comply with code requirements and had been significantly altered over the years, the new doesn’t completely replace the old. “We were able to keep many architecturally rich pieces.” Kissel explained. “Some stone pieces were recast and portions of the exterior detailed very much like the original. It’s a credit to this team that the design, incorporating both preservation and new construction, could be made to look so seamless."  The primary building facades were returned to match the original design, opening the building back up to the street and restoring views and opportunities for natural light.

Street View of Renovated 1819 Innovation Hub Architecture

The re-purposing of this facilty marks the onset for future development in the area with a focus on innovation and technology.  “UC understood that this project could be a catalyst for the newly formed Innovation Corridor,” said Cori Cassidy AIA, Principal at A359 “We have responsibility as architects to strengthen community infrastructure, and with so many buildings being subtracted from the landscape, it was important to save this once vibrant neighborhood hub." Spearhheaded by Cincinnati's Uptown Consortium,  new facilities to the north of the Innovation Hub site are being designed for expanded partnerships with the University, industry, and community entities. The area is envisioned to be a vibrant mixed use community to support the area's medical, research, and innovation industries.

Atrium With Stairs at 1819 Innovation

Designing for Collaboration

As architects for UC's 1819 Innovation Hub, A359 Partners in Architecture designed spaces for planned “collisions” between business and academic tenants. Designs connected central areas to the building’s shared spaces: flexible classrooms, conference rooms of varying size and small group huddle spots. The integration of transparency and openness into each learning or lab space allows users and guests to see the innovative projects taking place beyond the shared areas.

Even before the planned October 5, 2018 Grand Opening ceremony, occupancy is almost full. Top tenants such as Kroger, Cincinnati Bell and Procter and Gamble have innovation centers in the building. The UC Simulation Center, a partnership between Procter & Gamble and the university, capitalizes on the College of Engineering and Applied Science’s computer simulation expertise to provide P&G with cost-effective, high-value virtual modeling capabilities. The Live Well Collaborative and the UC Research Institute (UCRI) also have space in the building. David Adams, CEO of UC Research Institute, likens the 1819 Innovation Hub to a creative “supercollider” where students, faculty and business people from multiple disciplines will work together to solve meaningful problems.

One of our professors who developed an app called HiLois, which combats senior isolation, learned from an intern here that UC students have volunteer service hour requirements. An Adopt-a-Grandparent club was formed with a local retirement community to use HiLois in a pilot program.

Nancy Koors, Entrepreneur for the UC Venture Lab


A Hub for the New Century

With news reports of so many building demolitions, the A359 team is not only on a mission to reuse buildings that have historical and community value, but to tailor their purpose for today’s culture and lifestyles. A359 has a particular passion for redeveloping underutilized spaces and giving them a new-found trajectory. Adaptive reuse projects require a rigorous process of discovery and evaluation that the firm is experienced in. The renovation of existing facilities also provides the opportunity to transform structures with an approach to sustainability, infusing spaces with the contemporary needs of today’s users while maintaining a connection to the past.


“As we’ve worked on this project, we have heard people reminisce about the building’s history as part of the Avondale neighborhood,” Cassidy said. “They remember shopping with their grandfather for tools or buying shoes for the new school year. It was the hope of the community save this building and to repurpose this space. It’s great to see diverse users such as student groups, community organizations, faculty, and corporations coming together to engage in the transformed space.”

Cori Cassidy, AIA, LEED AP, Principal at A359

Sears was the Amazon of its day. As Sears seems to be leaving us, there is some part of that history that is being kept here. That’s important and that’s good for our city.

Robert Rich, AIA, NCARB, Principal at A359

Completed Atrium of 1819 Innovation Hub

Additional Articles on the University of Cincinnati 1819 Innovation Hub

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UC to demolish deteriorating, empty building: 


UC to renovate former Sears for innovation center: 


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